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How to Apply

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The Basics

Looking for funding to support your new idea in dementia care?  


Maude's Ventures provides up to $50,000 in seed funding and a network of support to help you bring your innovation to life.  Whether it's a program, tool, or technology, we fund new ideas that advance dementia care.

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If you’ve already created or launched an innovation in dementia care, check out Maude’s Awards to be recognized for your impact.

Categories of Submission

We offer two categories of innovation submissions. 


Late Stage innovations should address the unique needs of individuals in late-stage dementia, promoting independence, dignity, and quality of life. 


General innovations offer solutions to the challenges faced by all persons living with dementia and their care partners. We are looking for ideas that can make a positive impact on their daily lives.

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The Process

The application process is straightforward. Click the "Apply Now" button on our website to submit your innovation proposal between April 14 and July 14, 2023. Finalists will be interviewed from July 17-24, and winners will be notified by mid-August.  

If you have any questions, please check out our FAQ. If you can't find the answers you need, feel free to email Ashley Johnson at

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